Džungle - Luxury Guide

LUXURY
GUIDE
2015
99 Kč
ZÁŘIVÉ
hvězdy
Z CANNES
Ralph
Fiennes:
„Snít o úspěchu
mi nic neříká!“
Džungle
Džungle
módních, designových, hodinářských a šperkových trendů
BASIC DATA:
Circulation:
Size:
Cover:
Inside:
000_cover final1.indd 1
17 000 copies
215 x 275 mm
200 g/glossy
80 g/glossy
LUXURY GUIDE MAGAZINE
• QUARTERLY TRILINGUAL LIFESTYLE MAGAZINE
• SINCE 2001
• TARGETING VIP CLIENTS OF PRESTIGIOUS BRANDS
AND GUESTS OF 5* HOTELS
• ADVERTISERS CONSIDERS LUXURY GUIDE AS THE
MOST PRESTIGIOUS MAGAZINE ON THE MARKET
PRICE LIST
CIRCULATION INCLUDING HOTELS (17 000 copies):
STANDARD PAGE:
100 000 CZK
PAGE OPPOSITE CONTENT 1:
130 000 CZK
PAGE OPPOSITE CONTENT 2:
120 000 CZK
PAGE OPPOSITE EDITORIAL:
120 000 CZK
PAGE OPPOSITE MUST HEAD:
120 000 CZK
FIRST THIRD:
110 000 CZK
FIRST DOUBLE-PAGE:
280 000 CZK
SECOND DOUBLE-PAGE:
260 000 CZK
THIRD DOUBLE-PAGE:
240 000 CZK
THIRD INSIDE COVER:
115 000 CZK
BACK COVER:
145 000 CZK
módních, designových, hodinářských a šperkových trendů
6/10/14 2:18 PM
mi nic neříká!“
„Snít o úspěchu
Fiennes:
Ralph
READER´ S PROFILE**
• TYPICAL READER OF LUXURY GUIDE MAGAZINE IS
A WOMAN AGED 25 – 50 YEARS, WHO HOLDS HIGHER
EMPLOYMENT POSITION AND HAS HIGHER EDUCATION
THAN AVERAGE POPULATION
• GENERALLY, READERS OF LUXURY GUIDE ARE DEMANDING
CONSUMERS WHO PREFER THE PREMIUM BRANDS
• SELECTION OF COSMETICS AMONG LUXURY
GUIDE´S READERS IS MAINLY DRIVEN BY SAMPLES,
CONSULTANTS, ARTICLES AND ADVERTISEMENTS IN LG
MAGAZINE. THEY SPEND MONEY ON COSMETICS IN
AVERAGE MORE THAN 4500 CZK.
• THE READER OF THE LG MAGAZINE OWNS USUALLY
MORE THAN ONE CAR, SPENDS VACATION ABROAD
BETWEEN FOUR AND SIX TIMES PER YEAR AND USUALLY
IS ACCOMMODATED AT LUXURIOUS FIVE-STAR HOTEL
• VIP READERS OFTEN INVEST MONEY IN MUTUAL FUNDS
AND BONDS AND USE THE SERVICES OF DESIGNER, NANNY,
PRIVATE CLINIC, CLEANING LADY AND PERSONAL TRAINER
CIRCULATION WITHOUT HOTELS (10 420 copies)*:
STANDARD PAGE:
70 000 CZK
* This edition of Luxury Guide magazine is extended by
approximately 100 authorial pages written in Czech and is
distributed to news stands or to targeted Czech VIP clients.
** Source: Ipsos Tambor research 2011
LUXURY GUIDE, S. R. O., NA MANINÁCH 14, 170 00 PRAHA 7
TEL.: +420 257 312 867, FAX: +420 257 312 248, E-MAIL: [email protected], WWW.LUXURYGUIDE.CZ
DISTRIBUTION STRUCTURE 2015
TOTAL CIRCULATION LG
17 000 pcs
18 %
DATE OF PUBLICATION
DEADLINE
SPRING
newsstands in CR,
petrol stations, others
EXPEDITION
2. 2. 2015
17. 3. 2015
SUMMER 4. 5. 2015
16. 6. 2015
THEMATIC SECTION: CHILDREN
2 708 copies
7 712 copies
15. 9. 2015
WINTER
18. 11. 2015
THEMATIC SECTION: BEAUTY
5. 10. 2015
Local VIP
39 %
THEMATIC SECTION: WATCHES, JEWELRY, DESIGN
AUTUMN 3. 8. 2015
43 %
6 580 copies
5* hotels in Prague,
hotels in Karlovy Vary
THEMATIC SECTION: CHRISTMAS
The circulation and the distribution of the Luxury Guide is audited by ABC ČR.
EXAMPLES OF DISTRIBUTION LISTS
HOTELS DISTRIBUTION 09/2014
Alchymist*
Ambassador Zlatá Husa
Aria
Bellevue Hotel Benešov**
Bellevue Hotel Český Krumlov**
Buddha-bar*
Dům U Tří Čápů
Elephant Hotel
Four Season*
GH Bohemia
Golden Tulip Savoy Prague
Grund Resort Golf & Ski**
Hilton
Hilton Prague Old Town
Hoffmeister
Hotel General
Hotel Royal Palace Prague
Hotel Savoy Špindlerův Mlýn**
Hotel UNIC
IHI Towers (Corinthia)
Imperial (Art Deco Imperial hotel)
InterContinental
Kings Court Praha
Le Palais
Lindner Hotel*
Mandarin
Marriott
NH Hotel Prague
Palace Praha
Paris Praha
President
Radisson
Residence Lundborg
Residence Malostranská
Residence Santini
Sax hotel
Sheraton
Thalia
The Augustin
The Iron Gate
The Mark
U Prince
U Zlatého Stromu
Ventana*
Hotels Karlovy Vary**
HOTELS TOTAL
50
200
90
90
90
60
40
200
10
100
50
140
300
180
70
40
150
210
15
550
200
375
240
110
150
130
300
120
200
120
180
300
20
15
10
40
190
20
130
80
95
60
20
100
490
6 580
SPECIAL
SUPPLEMENTS:
DISTRIBUTION NEWSSTANDS,
PETROL STATIONS, OTHERS
Newsstands, petrol stations
LG – for the needs of publishers
TOTAL NEWSSTANDS,
PETROL STATIONS, OTHERS
1 600
1 108
2 708
DISTRIBUTION VIP CLIENTS 09/2014
CARS
Porsche
237
DESIGN
Audioego
33
Bang Olufsen
367
Basys
34
Home Style
98
Innex
158
Insight Home
150
Moser
200
Potten and Pannen
92
Sotheby´s
90
WATCHES AND JEWELRY
Alo Diamonds
220
Diamonds&Pearls
30
Hodinářství Bechyně
20
Klenotnictví Dušák
530
COSMETICS
Babor
200
La Mer
72
La Prairie
500
AIRLINE COMPANIES
Grosmann Jet
20
Net Jets
50
Silesia Air
10
VIP Service & Airport Lounges
200
(VIP Club Continental, Salonek Club Europa,
Citigold Lounge, Crystal Lounge T1, Crystal
Lounge T2, Salonek Terminálu 3)
FASHION
Baldinini
50
Bogner
203
Brioni
10
Corneliani
50
Hugo Boss
784
Versace, E.Zegna, S. Ferragamo, G. Armani,
232
Bottega Veneta, Etro, Fendi, Toďs, S. Rossi, Valentino
OTHERS
Balance Club Brumlovka
10
Clinics Aesthetic Medicine
2500
Vege s. r. o.
90
Volcano Health Club
20
VIP clients Luxury Guide
485
TOTAL VIP
TOTAL CIRCULATION LG
date of publication:
17. 3., 16. 6.,
15. 9., 18. 11. 2015
DESIGN
date of publication:
23. 3. 2015
WATCHES & JEWELRY
date of publication:
15. 9. 2015
7 712
17 000
All the returns of Luxury Guide magazine are distributed on the boards of CSA.
LUXURY GUIDE, S. R. O., NA MANINÁCH 14, 170 00 PRAHA 7
TEL.: +420 257 312 867, FAX: +420 257 312 248, E-MAIL: [email protected], WWW.LUXURYGUIDE.CZ