Media Kit ENGLISH

SPARK - MEDIA KIT
Spark is a Czech rock magazine, which has
been on the market for more than twenty years.
Each month Spark delivers original interviews
with foreign and domestic groups (unique on
the Czech market), reviews of at least fifty newly
released CDs and is also dedicated to covering
the current music events and trends. Spark is the
best-selling music periodical on the Czech and
Slovak markets, an excellent source of information
and also a magazine with high quality and
credit. In the last two decades Spark significantly
contributed to the development of the rock music
scene, which it is an integral part of. Spark is
dedicated to classic rock just as it carefully covers
the newcomers on the scene. The magazine
writes about both legendary stadium bands and
extreme underground acts. High quality and
information value are significant for the coverage.
Advertising contact
Karel Balčirák
GSM: 604 250 698
e-mail: [email protected]
Michal Pařízek
GSM: 604 101 745
e-mail: [email protected]
Address:
Spark Rock s.r.o.
Vršovická 16,
Prague 10, 101 00
Czech Republic
Print version:
since: 1992
periodicity: monthly
circulation: 20 000
distribution: PNS
subscribers: 2 300
sale number in shops – Czech Republic: 7 000
sale number in shops – Slovakia: 2 000
readership: 47 000 (source: Media Projekt, year 2012)
printing technique: offset
colorfulness: 4/4
paper cover: LK 150 g (1/0 printing paint)
paper inside: LWC Lux 60 g
size: A4
binding: V1
Digital sales:
App Store
Publero.cz
ADVERTISING
Advertising rates
The following formats, sizes and prices of the
advertisements are basic and standardized.
Non-standard advertising formats are possible
on the basis of an individual agreement. If
you prefer any other advertising format, the
publication of PR texts or a specific campaign,
please do not hesitate to contact us through
the contacts listed below. We also provide
inserts into the magazine (leaflets, brochures,
books or music). It is also possible to modify the
graphic design of the magazine according to
your ideas. We are interested in any ideas you
might have, everything can be arranged and
prepared so that Spark fulfills all your demands.
Inside:
ROCK MAGAZINE
12
ROCK MAGAZINE
11
ROCK MAGAZINE
2 000 €
3 500 €
1 300 €
850 €
600 €
350 €
full page inside 1/1 double page inside 2/1
half page inside 1/2
third page inside 1/3
quarter page inside 1/4
eighth page inside 1/8
Cover:
page 2
page 3
back cover 4
3 000 € (the price of regular page +40%)
3 000 € (the price of regular page +20%)
4 000 € (the price of regular page +50%)
10
speciál
116
stran
,-
49
2 39
,
116
Live: 27. 7. 2013
Liberec
LIVE: 29. 1. 2014, PRAHA
speciál
Satan
přichází?
ALTER bRIDGE
MOTÖRHEAD
SEPULTURA
SATYRICON
MINISTRY
KORN
AYREON
GORGUTS
PROTECTOR
bROKEN HOPE
TEN, jEHOž jMéNO NEBUDE zApOMENUTO!
ASKING ALEXANDRIA
WATAIN
KATAKLYSM
RUNNING WILD
FATES WARNING
DORO
BLACK VEIL BRIDES
QUEENSRÿCHE
AMANDA SOMERVILLE
SAMMY HAGAR
Velký příběh kapely,
exkluzivní fotky
a jedinečný plakát!
Zbrusu nové rozhovory
a vše co chcete o kapele vědět...
Spark prefers long term co-operation, regular
advertisers receive a large amount of
advantages and discounts. You do not have
to advertise literally in every issue, of course,
you can sign a contract choosing the right
issues in which advertisement will have the
largest impact. Long term advertisers also
get significant discounts on a combination
of printed advertising and web campaigns.
Another bonus is the free subscription, which
each client receives for the entire duration of
the contract.
1/1
1/2
1/2
1/4
1/8
1/3
1/4
1/8
Dates 2014
Ad sizes
Issue:
Words:
Ads:
Expedition:
Street day:

Spark 01/2014
Spark 02/2014
Spark 03/2014
Spark 04/2014
Spark 05/2014
Spark 06/2014
Spark 07/2014
Spark 08/2014
Spark 09/2014
Spark 10/2014
Spark 11/2014
Spark 12/2014
Spark 01/2015
10.12.2013
10.01.2014
10.02.2014
10.03.2014
10.04.2014
10.05.2014
10.06.2014
10.07.2014
10.08.2014
10.09.2014
10.10.2014
10.11.2014
10.12.2014
15.12.2013
15.01.2014
15.02.2014
15.03.2014
15.04.2014
15.05.2014
15.06.2014
15.07.2014
15.08.2014
15.09.2014
15.10.2014
15.11.2014
15.12.2014
30.12.2013
29.01.2014
27.02.2014
27.03.2014
30.04.2014
29.05.2014
30.06.2014
30.07.2014
28.08.2014
29.09.2014
30.10.2014
27.11.2014
30.12.2014
02.01.2014
03.02.2014
03.03.2014
01.04.2014
02.05.2014
02.06.2014
01.07.2014
01.08.2014
01.09.2014
01.10.2014
03.11.2014
01.12.2014
02.01.2015

TARJA
I
I
CONVERGE
SOUNDGARDEN
2
R OC K M A G A Z I N E
2013
velký příběh – galerie titánů
LE
OR
ST
SPECIÁLNÍ
^
Uz
Ev
HATEBREED
v v v
E a P U BL E R
O
BONUS
12 STRAN
galerie titánů
ROTTING CHRIST
AIRBOURNE




HARDCORE SUPERSTAR
3
R OC K M A G A Z I N E
2013
ec
Re
ké
zI − AP
P
vER
velký příběh
ap
iáln
C
prˇ íl
o
ZDarMa
nOvÉ
albUM
Wh
o
W
STRATOVARIUS

at You
S
ČR 90 Kč / 3,41 €, SR 3,29 €, RoČníK 22 / Sešit 237 www.spark-rockmagazine.cz
I
sp
BATHORY
ČR 90 Kč / 3,41 €, SR 3,29 €, RoČníK 22 / Sešit 236 www.spark-rockmagazine.cz
1
2013
ha
LIVE: 31. 5. - 2. 6. 2013 PLZEN
DYMYTrY
NI
C
WES BOrLAND – BLACK LIGHT BUrNS
R OC K M A G A Z I N E
ELEkTRO
VOIVOD
ČR 90 Kč / 3,41 €, SR 3,29 €, RoČníK 22 / Sešit 235 www.spark-rockmagazine.cz
SLASH
z
.C
DEFTONES

Do not place critical text or visuals within 5 mm from the edge of net
advertisement format!
File formatting:

PO

ká
pons
á Ja rtáž
velkrepo
`

LIVE: 22. 3. Praha & 23. 3. ZlIn
Monstrózní hororová
produkce exkluzivnĚ
na Metalfestu!

MEGA
velký příběh – galerie titánů
POSTERY
MEGA
POSTERY
ŠKWOr
D.r.I.
MACABrE
DEATH
UNDErOATH
DAN SPITZ – rED LAMB
1/1 - width 210 x height 297 mm
+ clipping lines 5 mm on each side
1/2 horizontal - width 210 x height 148 mm
+ clipping lines 5 mm on each side
1/2 vertical - width 105 x height 297 mm
+ clipping lines 5 mm on each side
1/3 vertical - width 70 x height 297 mm
+ clipping lines 5 mm on each side
1/4 vertical - width 105 x height 148 mm
+ clipping lines 5 mm on each side
1/4 horizontal - width 210 x height 74 mm
+ clipping lines 5 mm on each side
1/8 vertical - width 74 x height 105 mm
+ clipping lines 5 mm on each side
1/8 horizontal - width 105 x height 74 mm
+ clipping lines 5 mm on each side
all ads must be submitted as .PDF or .TIF files
all ads must be submitted in CMYK color at 300 DPI
(spot colors or RGB will be converted automatically;
Spark is not responsible for color reproduction errors)
files should be flattened and stuffed
files accepted via email
Website
Ad web possibilities:
Web:
web banners: 960 x 100, 250 x 250, 120 x 600
press releases, show announcements – Top News and News section
videos – Video section (“A Week With ...”)
Facebook and Twitter announcements
www.spark-rockmagazine.cz
11 000 unique costumers per week
Facebook:
One click rate:
7 300 friends (2 accounts)
5
2013
HYPOCRISY
TYPE O NEGATIVE
4
ROCK MAGAZINE
2013
MEGA
POSTERY
116
stran
LIVE: 11.-14. 7. 2013
VIZOVICE
ROCK MAGAZINE
6
ROCK MAGAZINE
2013
6
2013
ČR 90 Kč / 3,41 €, SR 3,29 €
RoČníK 22 / Sešit 240
www.spark-rockmagazine.cz
CANNIBAL CORPSE
ČR 90 Kč / 3,41 €, SR 3,29 €
RoČníK 22 / Sešit 240
www.spark-rockmagazine.cz
vElký Příběh
GAlERiE TiTánů
ČR 90 Kč / 3,41 €, SR 3,29 €, RoČníK 22 / Sešit 238 www.spark-rockmagazine.cz
ČR 90 Kč / 3,41 €, SR 3,29 €
RoČníK 22 / Sešit 239
www.spark-rockmagazine.cz
R OC K M A G A Z I N E
0,016 €
0,014 €
Leaderboard
Other sizes
^ ^
VELKA
SOUTEZ

HRACÍ KARTA
UVNITŘ
^ ^
VELKA
SOUTEZ

116
HRACÍ KARTA
UVNITŘ
LIVE: 11.-14. 7. 2013
VIZOVICE
stran
LIVE: 10. 6. 2013 PRAHA - MEETFACTORY
ˇ
1
ER - CÁST
MONSTER POST
skandinávská bouře
zdemoluje prahu
Extra dlouhé show ExkluZivnĚ
pro MastErs of rock!
SAXON
CITRON
FINNTROLL
SIX FEET UNDER
>
HARLEJ / SKWOR
P ř í b ě h
A l b A
CHILDREN OF BODOM
ˇ
2
- CÁST
ALICE COOPER
MONSTER POSTER
DEVIN TOWNSEND
AMARANTHE
KYLESA
SUICIDAL TENDENCIES
SPIRITUAL BEGGARS
VOIVOD
BLACK STAR RIDERS
JOE SATRIANI
Yngwie
Malmsteen
skandinávská bouře
míří na masters of rock
Banner campaigns do not have to charged based on a number
of views, we prefer complex campaigns using all the options
mentioned above, which aim at the greatest possible impact. The
ideal, of course, is a combination of printed and online advertising,
that is when the campaign actually hits the complete profile of Spark
magazine readers.
velký příběh
DEEP PURPLE PAUL STANLEY – KISS VOLBEAT STRATOVARIUS
LORDI SODOM DESTRUCTION IMMOLATION KATATONIA AMORPHIS
BRING ME THE HORIZON VICIOUS RUMORS QUIET RIOT MUDHONEY TERROR
galerie titánů
Please contact us at the address listed below, and we will prepare
a campaign based on your demand, exactly according to your
requirements and based on our experience.
THE READER OF SPARK
velký příběh
ALICE IN CHAINS
galerie titánů


ČR 90 Kč / 6 €, SR 3,29 €
RoČníK 22 / Sešit 241
www.spark-rockmagazine.cz
12 – 25 years
25 – ?? years
7
2013
60 %
40 %
`
^ ^
VELKA
SOUTEZ

ceny v hodnotě
250.000 kč
Sex:
male
female
75 %
25 %
MONSTER POSTER
ˇ
3
- CÁST
Projekt2_Sestava 1 7/22/13 10:43 PM Stránka 1
Employment:
employed
student
business owner
other
50 %
32 %
14 %
4%
ORPHANED LAND
MASTERPLAN
POWERWOLF
VOIVOD
BURZUM
DARKTHRONE
BLACK SABBATH
SIRENIA
TIMO TOLKKI
ACCEPT – deep look inSide
SLAYER – rockoví mohykáni
ROCK MAGAZINE
116
stran
Education:
high school with graduation
high school / specialized
college
elementary
9
2013
ČR 90 Kč / 6 €, SR 3,29 €
RoČníK 22 / Sešit 243
www.spark-rockmagazine.cz

Age:
THE DILLINGER ESCAPE PLAN
40 %
24 %
22 %
12 %
CARCASS
POWERWOLF
AVENGED SEVENFOLD
HELLOWEEN
BARONESS
TURISAS
ANVIL
U.D.O.
ROCK MAGAZINE
a
Power
9
2013
ČR 90 Kč / 6 €, SR 3,29 €
RoČníK 22 / Sešit 243
www.spark-rockmagazine.cz

buys music
regularly attends concerts
wears music-related t-shirts, buys merchandise
and other stylish clothes
is interested in culture in general
drinks alcohol
QUEENSRŸCHE
ROCK MAGAZINE
MEGAPOSTERY:

LIVE: 17. 10. 2013, OLOMOUC
WOMAN IN BLACK
116
stran
VELKA
SOUTEZ

ceny v hodnotě
250.000 Kč
Záhada patologické poeZie
TARJA
AVENGED SEVENFOLD
POWERWOLF
TURISAS
bARONESS
ANVIL
U.D.O.
HELLOWEEN
Flower
Power
GRAVEYARD
RIVAL SONS
SCORPION CHILD
KADAVAR
ORCHID
GRAVEYARD
RIVAL SONS
SCORPION CHILD
KADAVAR
ORCHID
a